We’ll kick off the course by tapping into each student’s personal drive.
By guiding them towards the creation of their own brands, we’ll show them how to translate their inner passion into the audiovisual form. As they start thinking like true entrepreneurs, students will then hone in on their target audience and begin sharing their message with the world.

In the second week, students turn their passion into action. We’ll show them how to pull observations from their surroundings and transform them into fresh video ideas. They’ll learn the ins and outs of video structure, content planning, and how to show-case their own unique style in front of a camera.

Now onto the nitty gritty. Students will be taken through an in-depth crash course on everything from equipment recommendation to end-card creation. We’ll give them a detailed run-down on how to optimize watch-time, create exciting playlists, capitalize on tag words and create interesting video descriptions. By the end of the week, your child will be an expert on every single YouTube feature.

In the final week, students take everything they’ve learned and implement their newly found expertise towards individual career and academic goals. We’ll walk them through the various opportunities for growth and monetization as they begin to independently direct the future of their channels. When the course wraps up, they’ll have an action plan for the next three months and an intricate network of fellow young creators and potential collaborators.

We will be featuring budding content creators as well as a star kid YouTuber who has more than 300K subscribers, to give your child a clear sense of what lays ahead. One session will also feature a Child Psychologist with over 11 years of experience in the field to guide your child and ensure they have a safe and meaningful experience on the platform.